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American designer Tommy Hilfiger took another step forward towards innovation, releasing a new line of Tommy Jeans XPlore. The innovative collection represents hoodies, jeans, skirts, in which bluetooth chips will be sewn. Chip Xplore will track your movements and as a reward to provide gifts, such as gift cards.
Bonuses will also be given for passing through specific locations associated with Tommy Jeans, as indicated in the accompanying Xplore application, where the required locations are marked. It is reported that all user data will be encrypted, and users will be able to disable tracking using the application if they want.